VENEWS

When Venews launched as THE Sydney nightlife app, it needed to make an entrance that couldn’t be ignored. Our solution? A bold, high-energy campaign designed to grab attention both online and on the ground.

We developed a suite of super-watchable video series that quickly went viral, racking up millions of views in just weeks. The content tapped into the wild, outrageous spirit of Sydney’s nightlife—making Venews impossible to scroll past.

To complement the online buzz, we brought the brand to life through in-person activations across the city. These events didn’t just turn heads - they directly drove downloads, building a loyal user base from day one.

The result: Venews didn’t just enter Sydney’s nightlife scene - it owned it.